Shaping the
narrative so
innovators can
shape the future.
New ideas don’t speak for themselves.
I help innovators cut through the noise and turn complex ideas into compelling narratives that drive impact.
I specialize in helping technical builders establish credibility through thoughtful communications, in-depth research, and advocacy campaigns to create real-world change.
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"Jarrett was a really helpful partner. His research into our sector helped us make sense of emerging policy trends and spot new opportunities. He always dove into the details to understand the intricacies of our product and helped make our value crystal clear to the customers and policymakers who mattered."
- Elissa Litvinau, Head of Marketing
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“I love working with Jarrett. I especially appreciate his ability to take raw ideas on complex issues and turn them into crisp, persuasive narratives. He understood our business and was proactive in crafting our voice and thought leadership.”
- Jonathan Joseph, Head of Solutions and Marketing
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"We work in a deeply technical space, but Jarrett was always able to distill nuanced topics into clear, engaging messaging that resonated with our target audiences. He is great at navigating complicated issues and a joy to work with!"
- Fiorella Riccobono, Senior Communications Manager
Past projects
From analyzing AI policy to explaining product changes to a global user base, here are some ways I’ve helped innovators shape the future.
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A firm needed to identify which fast-moving policy shifts created new revenue opportunities. I built a database of 400+ state laws, analyzed the competitive landscape, and presented market-entry recommendations to the executive team focused on the highest-potential business opportunities.
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A late-stage startup faced a proposed federal policy that would kill its primary vertical. I managed a rapid-response public affairs campaign, drafting supportive op-eds from members of Congress, mobilizing influential third-party voices, and driving millions of impressions through anonymous social accounts that helped stop the policy from passing.
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A global platform needed to communicate product improvements to hundreds of thousands of frustrated users. I worked with the client to craft and launch a messaging campaign that transparently explained the benefits of these changes to build trust and generate user support.
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A new tech policy association needed to establish itself as a leading voice. I helped them create a library of high-impact content, growing their weekly newsletter to its first 1,000 engaged subscribers and shaping public opinion through op-eds and blog posts for their executive team. The result? A steady drumbeat of content that built credibility and expanded their reach.
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A crypto trade association struggled to explain its technical tax policy proposals to regulators and lawmakers. I crafted official comments submitted to federal agencies, op-eds for the founder, and policy one-pagers for lobbying meetings with a clear and compelling message. This work positioned them as a go-to resource in a fast-moving regulatory debate.
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A group knew that major cannabis brands were selling unsafe products and misrepresenting their potency but needed proof. I designed a study, purchased and tested $1,000+ worth of product, and got the results anonymously published. I also filed FOIAs in a dozen states, surfacing past fraud cases to add to the public record. The findings helped spark industry-wide scrutiny and an ongoing reform movement.
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A Series A startup needed to get more government contracts but needed help analyzing market size, buyer priorities, and competitor pricing. I helped craft a data-driven sales strategy by analyzing top use cases, filing FOIAs to uncover competitor prices, and securing meetings with key officials. I also crafted clear, tailored content that explained the value of their product to government buyers, helping them navigate a competitive market.